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Peer Advisory Boards: Commitment Part 2
We have been providing the step by step guide to creating your own peer advisory board. This post is dedicated to commitment. The last post was dedicated to choosing the members of your board
To recap, a Peer Advisory Board is a team of carefully selected team of like-minded peers that will provide for you:
- Accountability
- Brainstorm ideas, introduce new concepts
- Guidance
- Work through business challenges
A team is a group of people that work together to accomplish something. What would a baseball team be without someone at first base? How could a football team function without it’s quarterback?
The Peer Advisory Board is no different. Without all members present, the group cannot accomplish it’s mission. All members are critical to the success of the meeting. The group was deliberately chosen to provide insight, experience, and wisdom to each other. Without them, everyone will miss out, including the member not present. Each member has a role to play at the meeting. The presenter (individual with the challenge) is looking to the group to provide information to help them create a solution. Without their team, they won’t have the benefit of collaboration. The other members of the group also benefit from the presenter and feedback shared at the meeting. If anyone isn’t present, that person’s contribution is missed.
How do you create a committed team?
There are 2 ways:
First, upon conception of the group, each person you choose must understand what they are committing to and the value of participation. Some red flags would be someone who tells you that they can’t predict their schedule and they will do the best they can. Or, “I’ll be there unless I have a chance to meet with a prospect.” These are not qualified board members. Every member needs to be at every meeting. Reschedule when a conflict arises, rather than conduct the meeting without them.
Second, fulfill on the value of the group. Stick to the agenda. Begin and end on time. Keep conversations on track. Assign responsibilities to other members in the group and make sure members come to the meeting prepared.
A committed group will thrive and grow together. When commitment isn’t present, the group will eventually lose interest and cease to exist.
Next time we will discuss the importance of the pre-set schedule.
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