The business is a subsidiary of Amplio Corporation.

The business's primary target customer base:

• Consumers

Guidant serves investors and prospective business owners. Guidant's services enable the general consumer to self-directed their retirement funds into non-traditional assets, whether that be real estate, tax liens or even their own business. Guidant also provides a suite of small business and alternative financing services. Most noteably, Guidant can offer a debt-free home equity solution that enables consumers to access equity from their home without debt or monthly payments.

 All Guidant clients are US citizens and are interested in taking control of their own destiny through unique financing solutions and investment opportunities.